Interactive product carousel messages
Updated: Dec 4, 2025 This message type will be available for delivery to WhatsApp users on November 11. The interactive product carousel message enables businesses to send horizontally scrollable product cards within WhatsApp conversations, allowing users to browse and engage with products directly in-thread. This format integrates with the Product Catalog and supports Single Product Message (SPM) actions on each card, providing a seamless and interactive shopping experience via the WhatsApp Business APIs and mobile clientsHow to build a product carousel message
The product carousel message contains acard object. You must add 2 card objects to your message, and can add a maximum of 10. Each card exists in a cards[] array and must be given a "card_index" value of 0 through 9.
The type of each card must be set to "product", and each card must reference the same "catalog_id".
You must add a message body to the message, and no header, footer, or buttons are allowed.
Lastly, each card must specify the product and catalog identifiers "product_retailer_id" and "catalog_id".

